Press Release

Lance Crosby Named CEO of the Year by Metroplex Technology Business Council

CEO acknowledged for leadership, innovation and contribution to North Texas economy

Dallas—August 27, 2013—The Metroplex Technology Business Council (MTBC), the largest technology trade association in Texas, named Lance Crosby the winner of its Corporate CEO of the Year during the 13th Annual Tech Titans Awards ceremony. The prestigious annual contest recognizes outstanding information technology companies and individuals in the North Texas area who have made significant contributions during the past year locally, as well as to the technology industry overall. SoftLayer Technologies, now an IBM company, remains a bellwether for the technology sector in Texas while continuing to hire and support local talent.

"I'm deeply honored and humbled to receive this award because it recognizes the culmination of years of hard work that we accomplished as a team at SoftLayer," said Lance Crosby. "Our vision to become the de facto platform on the Internet for delivering cloud-based services still remains as true today as when we started SoftLayer back on 2005. We will continue working to inspire and enable the next generation of tech-savvy entrepreneurs right here in Texas. SoftLayer is living proof that technology companies based in Dallas and North Texas can compete, thrive and succeed globally."

"Tech Titans is the premier recognition of innovative technology companies and individuals who contribute to the vibrancy and success of North Texas," said Bill Sproull, president and CEO of the MTBC. "These pioneers are impacting tomorrow's technology today with their innovation, leadership and advocacy. We are glad to be showcasing their groundbreaking advancements that are being made in right here in North Texas."

The Tech Titans awards gala is a black-tie event celebrating the achievements of cutting-edge leaders whose ideas have elevated technology in North Texas. The Tech Titans Award Gala was held on Friday, August 23, at the InterContinental Dallas Hotel. The Tech Titans committee is a group of dedicated volunteers who organize the awards ceremony each year, and judges for the contest are drawn from a variety of disciplines in technology, leaders in the DFW area and past winners. More information about the event is available at www.techtitans.org.

About the Tech Titans Awards

The Tech Titans Awards were launched in 2001 by the Metroplex Technology Business Council, North Texas’ most comprehensive organization supporting technology. The prestigious annual contest recognizes outstanding technology companies and individuals in the North Texas area who have made contributions during the past year locally, as well as to the technology industry overall. The Tech Titans committee is a group of dedicated volunteers who organize the awards ceremony each year, and judges for the contest are drawn from a variety of disciplines in technology, leaders in the DFW area and past winners. For more information, visit www.techtitans.org.

About Metroplex Technology Business Council

The Metroplex Technology Business Council (MTBC) is the largest technology trade association in Texas, representing a quarter million employees through its 300 member companies. The MTBC strengthens the North Texas’ technology community and its reputation by acting as the innovation hub for entrepreneurs, universities and corporations. The MTBC continues to prove that 'Technology lives here’ by growing future tech leaders with its talent and workforce development initiative, advocating technology’s advancement in governmental arenas, and connecting people and inspiring ideas through its programs and special interest groups. More information about MTBC and its annual Tech Titans awards gala can be found online by visiting www.metroplextbc.org.

SoftLayer, an IBM Company

SoftLayer, an IBM Company, operates a global cloud infrastructure platform built for Internet scale. With 100,000 devices under management, 13 data centers in the United States, Asia, and Europe and a global footprint of network points of presence, SoftLayer provides Infrastructure-as-a-Service to leading-edge customers ranging from Web startups to global enterprises. SoftLayer’s modular architecture provides unparalleled performance and control, with a full-featured API and sophisticated automation controlling a flexible unified platform that seamlessly spans physical and virtual devices, and a worldwide network for secure, low-latency communications. For more information, please visit softlayer.com.

Contact:
Andre Fuochi
Director, Corporate Communications
469.394.7274
afuochi@softlayer.com