Press Release

SoftLayer Gives Next Generation of Entrepreneurs Foundation for Success with TechStars National Sponsorship

SoftLayer Startup Program to Provide Major Funding, Infrastructure Support and Executive Mentorship to Participants in World’s Top Accelerator Program

Dallas—May 1, 2012—SoftLayer Technologies, the innovation leader in on-demand cloud and dedicated hosting, is giving budding entrepreneurs a strong foundation for success as one of the leading national sponsors of TechStars, an elite mentorship-driven start-up accelerator that was recently recognized as the number one accelerator program in the world. Through its own technology mentorship initiative – the SoftLayer Catalyst Program – SoftLayer is providing financial support while being a Platinum sponsor of TechStars. In addition, SoftLayer will give qualifying TechStars participants $1,500 a month toward dedicated, cloud and hybrid infrastructure resources and engage its executives as mentors.

“In today’s competitive environment, entrepreneurs deserve the best resources they can receive. Those entrepreneurs are finding the support of an accelerator program like TechStars helps them get their companies off the ground and running well because of the vast resources available to them,” said David Cohen founder and CEO of TechStars. “It is critical we work with sponsors, such as SoftLayer, that can help new entrepreneurs offset their costs, minimize risks and provide the wise advice from the perspective of someone who was once in their shoes.”

SoftLayer, which itself grew out of a classic startup environment, founded its Catalyst Program in 2011 to help find the best technology innovators and mentor them to success. The SoftLayer Catalyst Program provides novice entrepreneurs with advice, best practices, industry insight from SoftLayer executives, marketing support and hosting resources. 

Working through the five main TechStars operations in Boulder, Seattle, Boston, New York and San Antonio, SoftLayer will connect its Innovation Team with TechStars participants to share best and next practices, help prepare their applications to scale, provide guidance on advanced technologies and business practices, as well as broker introductions with key contacts and potential partners.

“Our involvement with TechStars is not simply about development of new technology. It is ultimately about being a catalyst for change – inspiring new entrepreneurs and positively impacting the national economy,” said Paul Ford, vice president of Community Development at SoftLayer. “As former entrepreneurs, we believe it is our responsibility to share our knowledge and experiences with startups to give them the business agility they require to speed their development time and rapidly respond to market needs and opportunities.”

To find out more about SoftLayer’s Catalyst Program contact Paul at startups@softlayer.comor on Twitter @paulford. To apply to TechStars visit www.techstars.com/apply.

SoftLayer, an IBM Company

SoftLayer, an IBM Company, operates a global cloud infrastructure platform built for Internet scale. With 100,000 devices under management, 13 data centers in the United States, Asia, and Europe and a global footprint of network points of presence, SoftLayer provides Infrastructure-as-a-Service to leading-edge customers ranging from Web startups to global enterprises. SoftLayer’s modular architecture provides unparalleled performance and control, with a full-featured API and sophisticated automation controlling a flexible unified platform that seamlessly spans physical and virtual devices, and a worldwide network for secure, low-latency communications. For more information, please visit softlayer.com.

Contact:
Andre Fuochi
Director, Corporate Communications
469.394.7274
afuochi@softlayer.com

TechStars

TechStars (www.techstars.com) is an elite mentorship-driven start-up accelerator, recently recognized as the No. 1 accelerator program. Founded in 2006, the TechStars philosophy focuses on deep mentorship, and surrounding a small number of companies with highly engaged members of the entrepreneurial ecosystem to coach and support them to success. The TechStars community currently includes more than 300 mentors, more than 1,500 investors and over 120 alumni TechStars companies. TechStars currently operates five programs each year in Boulder, Boston, Seattle, Texas, and New York. TechStars is funded by more than 50 venture capital firms and 25 angel investors. Information on TechStars can be found at www.techstars.com.