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Farmers Branch welcomes SoftLayer®

FARMERS BRANCH—Jul. 13, 2010

In a move that further solidifies the city's position as a leader in technological business and industry, Farmers Branch Mayor Tim O'Hare has announced that SoftLayer Technologies, is bringing its headquarters and world class, on-demand virtual data center services to Farmers Branch.the company's global headquarters and operations center.

The fast-growing tech firm is relocating from Plano to 60,000 square feet at 4849 Alpha Road in Farmers Branch where they plan to invest $80 million for their headquarters and data center.

"SoftLayer is a classic example of a 21st century success story," said Mayor O'Hare. "They seized on the need for a fully integrated computing environment and, in turn, have sold more than 25,000 servers in four years. This is a company we are thrilled to have in Farmers Branch."

SoftLayer counts nearly 6,000 customers in more than 110 countries around the globe. They will be bringing 80 jobs to Farmers Branch but plan to double that number in the near future. The Alpha road site includes three, two-story buildings which will include SoftLayer's global network operations center. SoftLayer CEO Lance Crosby said proximity was a prime consideration in selecting Farmers Branch.

"Farmers Branch is situated in the very center of the Dallas-Fort Worth Metroplex, minutes away from airports," he explained. "Our new site is very near LBJ Freeway and the Dallas North Tollway which is very convenient. We're happy to be coming to a city that values its economic development partners and where there is, literally, room to grow."

Farmers Branch Economic Development Director John Land said SoftLayer fits in with the corporate community. "From the Fortune 500s to the emerging corporations, we've got major installations in Farmers Branch ranging from regional offices to global headquarters," he explained. "We're glad a rapidly expanding tech firm like SoftLayer saw the benefits of location and value in Farmers Branch."

About SoftLayer Technologies

Headquartered in Dallas, SoftLayer is the innovation leader in Cloud, Dedicated, and Managed Hosting, and the largest private hosting company in the world. SoftLayer provides cloud, dedicated, and seamlessly integrated computing environments, with world-class data centers in Dallas, Houston, San Jose, Seattle, and Washington D.C., and network Points of Presence nationwide. The company integrates and automates all elements of its platform, empowering enterprises of any size with complete control, security, scalability, and ease-of-management via a leading Customer Portal and Open API. For more information, please visit or call 866.398.7638.

About the City of Farmer's Branch

The City of Farmers Branch, with a residential population of 31,100 and a daytime employment population of 91,000, is located on the northwest border of the City of Dallas. The City's 27 parks and lush greeenbelts feature nationally-acclaimed, award-winning soccer fields, football facilities as well as baseball and softball complexes. The city's location in the center of the Metroplex and only 15 minutes away from both DFW Airport and Love Field, along with the 2,200 hotel rooms within the city, make Farmers Branch an ideal location for residents and for business. For more information on the City of Farmers Branch, visit or call 972.919.2515.